Set Up Your Store and Pick a Plan

The maximum number of staff accounts that can access a SHOPLINE store under a subscription plan.

Manage inventory across multiple locations (such as retail stores and warehouses) to support shipping and pickup.

Recover lost sales by sending follow-up emails to customers who exit your store before completing checkout.

Filter and segment customers using custom criteria to enable deeper customer analysis and more targeted marketing.

Issue gift cards manually or sell them as products.

Create automatic discounts and discount codes using 10 flexible discount logics with configurable stacking/calculation order and eligibility by market, sales channel, customer type, and B2B/DTC scenarios.

Supports one-page/three-page checkout, flexibly adapting to different business scenarios.

SHOPLINE Flow is an automation tool. When a specific event occurs and defined conditions are met, a corresponding action is executed.

Manage multiple stores with one account.

SHOPLINE provides on-demand server scaling to ensure a seamless shopping experience during major sales events, handling surges in order volume.

Access high-converting, officially designed themes, along with a selection of third-party, industry-specific themes.

Apply policy templates in one click to build customer trust and support advertising compliance.

Built-in SSL security to encrypt your store and keep data secure.

Migrate store data from other platforms to SHOPLINE quickly and easily.

Understand what drives sales and where customers drop off with funnel-based insights and 100+ built-in reports across traffic, conversion, and revenue, giving you confidence in how you optimize your store.

Manage multiple stores with one account.

Leverage Conversion APIs and Meta pixels to enhance Facebook's ad tracking and reporting effectiveness.

SHOPLINE’s latest themes deliver lightning-fast performance and a smooth shopping experience on any device. Powered by secure hosting, a global cloud infrastructure, and real-time scaling, your store stays fast, stable, and secure 24/7.

Build private apps to enhance your SHOPLINE admin, tap into store data via the Admin API, and extend your storefront to other platforms with the Storefront API.

A complete set of APIs and developer tools designed specifically for large-scale eCommerce systems, making it easy to integrate with third-party applications.

SHOPLINE App Marketplace offers a rich selection of self-developed and third-party plugins to easily meet all your store operation and conversion needs throughout the entire customer journey.

Build custom applications with SHOPLINE Functions, tailor discounts, payment methods, shipping options, and checkout flows to create a seamless, personalized transaction experience for your business.

Offer flexible, AI-powered rewards to increase customer retention and engagement, with built-in analytics and extensibility.

Enables personalized product configurations that allow customers to customize items based on their preferences, enhancing product variety, improving the shopping experience, and driving higher conversion rates.

Integrates inquiry-based purchasing, tiered pricing, and minimum order quantity controls to support flexible B2B selling scenarios, enabling volume-based pricing, minimum purchase limits at the variant level, and structured wholesale ordering workflows.

B2B catalogs enable company-specific pricing that is automatically applied upon login, combining percentage discounts and fixed prices within a single catalog to support flexible, scalable B2B pricing strategies

Organize products into structured collections for easier navigation.

Deliver meaningful filter results and stable page performance by adapting display limits to a brand’s product scale.

Create more precise smart collections by grouping conditions with AND / OR logic for greater control over product collections.

Customize your URL structures to ensure smooth traffic migration, boost SEO performance, and deliver a consistent, on-brand browsing experience.

Centralized management of multiple stores under one organization, including analytics, billing, and staff access, through a single account.

Enables enterprises to centrally manage multiple stores under one organization, supporting different brands and market strategies via a single admin account.

Automatically calculate accurate taxes for each order based on the latest tax rules.

Query and analyze store data using the SHOPLINE QL API to gain deeper insights.

Customize the checkout page to reflect your brand, including layout and features.

Enable faster checkout experiences with Shopby to improve conversion rates.

Create your own customer-facing app to grow private traffic, boost engagement, and drive repeat purchases with SHOPLINE's native app builder.

Supports multiple checkout scenarios and flexibly addresses issues such as store stockouts and checkout queues.

Use SHOPLINE’s powerful and reliable backend to handle your core business operations, while freely building fully customized websites and mobile apps. Take full control of your brand’s creative vision and deliver a unique, consistent shopping experience across all channels.

Connect and manage sales across your online store, social commerce, ads, and physical stores. Choose the channels that fit your needs and sell from one unified SHOPLINE setup, building a comprehensive, multi-channel sales network.

The Multichannel Connect App integrates multiple sales channels into your SHOPLINE store, allowing centralized synchronization of products, orders, customers, reviews, and inventory to ensure consistent multichannel operations.

Help you more efficiently leverage social media influencers and traffic partners to achieve viral growth.

Leverage social commerce to attract and convert target audiences across social media channels with lower customer acquisition costs; supporting sustainable, scalable growth.

Includes all Social Commerce features, plus live-stream interactive games, comment tag printing, and post-based sales and giveaway campaigns; helping you boost engagement, increase conversions, and maximize social selling impact.

SmartPush is SHOPLINE’s native, all-in-one marketing tool. It integrates data from memberships, subscriptions, reviews, and wishlists, and uses AI to power email, SMS, pop-ups, automated marketing flows, and user segmentation.

Expose and sell products as bundles or add-on combinations to drive multi-item purchases and increase average order value.

Leverage Instagram posts to showcase your products and brand stories in a visually engaging way, build trust with your audience, and turn visitors into loyal customers.

Use holiday-themed templates to plan and launch seasonal campaigns.

Run time-limited and quantity-limited sales to drive high-volume purchases in a short period.

Allow customers to save, share, and quickly purchase their favorite products.

Integrates with Google Search Console, OpenAI, and other platforms to provide keyword suggestions, readability and SEO checks, AI-generated blog content, and structured data. Automatically generates an llms.txt file to help ChatGPT, Claude, and Gemini accurately index your products and policies, improving overall visibility.

Use AI-powered features such as Smart Sending, Smart Booster, product recommendations, content generation, and send-time optimization to improve marketing performance.

Generate a website automatically by entering your industry and prompts—no lengthy configuration required.

Use AI to generate front-end code from prompts to customize styling and visual effects.

Leverage AI-powered search to surface relevant products, collections, and content in real time, combining smart recommendations with dynamic background search prompts to guide shoppers, improve discovery, and increase conversion and average order value.

Leverage AI-powered recommendations across key store pages to increase product exposure and drive higher conversions by matching shoppers with high-potential products based on behavior, categories, and sales performance.

Automatically resolves common questions, intelligently routes complex issues, and 24/7  instantly addresses merchant needs to handle high-volume inquiries with efficiency and satisfaction.

Quickly generate high-quality product descriptions for various e-commerce scenarios, effectively improving efficiency in crafting copy when stores launch new items.

Support 35+ languages across your storefront with built-in language switching and flexible translation tools. Localize both system content and merchant-created content to deliver a natural shopping experience for customers in each market.

Automatically convert prices into local currencies to support international sales.

Manage global selling from a single store with localized languages, currencies, product availability, and shopping experiences by market.

Set product or variant pricing by market to support localized pricing strategies.

Configure localized domains with main domains, subdomains, or subfolders to support global SEO and route customers to the right market experience.

Customize storefront design, content, and components by market (country/region) to deliver a localized shopping experience.